01
Every athlete counts
Powerhouse programs already get the staff, tools, and attention. GREATER is built so every roster can access quality S&C support.
Designed for 2, 20, 200, or 2000 athletes at an organization.
About GREATER
We’re building strength and conditioning that every program can actually use.
GREATER helps clubs, high schools, and small colleges give athletes real strength and conditioning (S&C) support — even when they cannot hire full-time staff.
Built to scale with the roster
One system for a coach, a team, or a whole department.
Individual athletes
Small teams
Multi-sport programs
Large organizations
Designed for 2, 20, 200, or 2000 athletes without changing the standard.
Our mission
Strength and conditioning should not be a luxury.
1
The challenge
Programs are stretched thin.
Clubs, high schools, and small colleges need real strength and conditioning support, but most cannot hire a full-time coach. Staff are spread across rosters, seasons, and sports — and athletes often train without consistent feedback on movement quality or readiness.
2
Our hope
Every program deserves a path forward.
GREATER combines phone-based movement analysis, simple roster tools, and credentialed human coaches so more athletes get safer, smarter training — without new hardware or a bigger payroll.
Operating principles
How we build GREATER
Simple enough for a small staff. Strong enough for the whole department.
02
Strength within reach
Real S&C support for schools and clubs that cannot hire full-time staff or buy new equipment.
Use the phones, coaches, and schedules programs already have.
03
Human expertise, AI reach
Credentialed coaches set the bar; technology helps that standard reach every athlete on the roster.
AI handles scale; coaches keep the standard honest.
04
Built for your season
Friday practices, travel weekends, and phones already in every pocket.
Training should flex around the real calendar, not fight it.
The team
The people behind GREATER
Scott Williams
CEO, co-founder
Scott brings deep business development experience, having partnered with dozens of Fortune 500 organizations. As CEO and co-founder, he leads GREATER’s growth strategy and enterprise relationships.
Scott Turner
CTO, co-founder
Scott has worked for tech startups his entire career. He holds a Master’s degree in Data Science from IIT and teaches applied AI courses at the University of Richmond.
Stephanie Williams
Co-founder
Stephanie keeps athletes, coaches, and partners aligned — the operational heart of GREATER who makes sure the product experience matches what programs actually need.
Destyni Dindy
Head of Program Development, NASM-CPT, CNC
Destyni designs the training programs that power GREATER. A USA Powerlifting World Champion, she brings elite performance experience and credentialed coaching expertise to every program we build.
Katie Cline
Business Development
Katie builds partnerships with schools, clubs, and programs that want a better training experience for their athletes — and helps them see how GREATER fits their world.
Wright Williams
Marketing
Wright tells the GREATER story so coaches and athletic directors immediately see themselves in it — clear, honest, and built for the people who run real programs.
Tater + Tot
Office Cats
Chief morale officers. Accept payment in treats and sunny window spots. Occasionally walk across keyboards during important demos.
B&H
Middle School App Testers
Our toughest critics and favorite beta crew. If it works for them after practice, it ships.
See what GREATER can do for your program.
Start a free trial organized around your sport, roster, and coach workflow — no credit card required.
Start your free trial
No credit card required. Choose your plan after you try it.